Cornell researchers have developed an algorithm that predicts which version of a tweet will be retweeted more. Here are a few of the things they found most likely to generate retweets (to read more or for the full list please click here):
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Ask people to share. Words like ”please,” “pls,” “plz” and, of course, “retweet” were common in successful messages.
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Imitate the style of newspaper headlines. (In their tests, the researchers used the New York Times as a model.)
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Use words that appear often in other retweeted messages.
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Use words that express positive or negative sentiment.
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Refer to other people, not just yourself. Use third person pronouns.
To test your own tweets, visit their website.